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February 2025 100 Hashtags Calendar & Platform Strategy

Jan 29

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a graphic of a woman holding a sign that reads" #BeKind"


Platform-Specific Hashtag Best Practices


Instagram

  • Optimal number: 20-30 hashtags

  • Mix of niche and broad hashtags

  • Place hashtags in first comment or end of caption

  • Include location-based hashtags

  • Use Instagram Insights to track performance


Twitter/X

  • Optimal number: 1-2 hashtags

  • Higher engagement drops with 3+ hashtags

  • Place within tweet text naturally

  • Capitalize multi-word hashtags for readability

  • Monitor trending topics daily


LinkedIn

  • Optimal number: 3-5 hashtags

  • Use industry-specific hashtags

  • Place at end of post

  • Follow relevant hashtags to build network

  • Mix broad and niche professional terms


TikTok

  • Optimal number: 3-5 hashtags

  • Use trending hashtags

  • Include niche community tags

  • Place in caption naturally

  • Monitor For You Page trends


Facebook

  • Optimal number: 1-2 hashtags

  • Use sparingly and strategically

  • Place within post text

  • Focus on event-specific tags

  • Monitor engagement metrics




February 2025 Daily Hashtags


General Month-Long Campaigns

  1. #BlackHistoryMonth2025

  2. #AmericanHeartMonth

  3. #FebruaryVibes

  4. #WinterSeason

  5. #LoveMonth


Week 1 (Feb 1-7)

  1. #WorldHijabDay (Feb 1)

  2. #GroundhogDay2025 (Feb 2)

  3. #HeartMonth2025

  4. #WorldCancerDay (Feb 4)

  5. #NationalWearRedDay2025 (Feb 7)

  6. #GoRedForWomen

  7. #HeartHealth

  8. #CardiovascularHealth

  9. #WinterWellness

  10. #FebruaryGoals


Week 2 (Feb 8-14)

  1. #SuperBowlLIX (Feb 9)

  2. #SuperBowl2025

  3. #BigGame2025

  4. #GameDayFood

  5. #SuperBowlParty

  6. #ValentinesDay2025

  7. #GalentinesDay

  8. #LoveIsInTheAir

  9. #DateNightIdeas

  10. #CoupleGoals2025


Week 3 (Feb 15-21)

  1. #RandomActsOfKindnessDay (Feb 17)

  2. #PresidentsDay2025 (Feb 17)

  3. #BlackExcellence

  4. #HistoryMakers

  5. #WinterBreak

  6. #FebruaryBreak

  7. #MidwinterFun

  8. #CelebrateLove

  9. #SnowDay

  10. #WinterWarmer


Week 4 (Feb 22-28)

  1. #NationalMargaritaDay (Feb 22)

  2. #BlackHistoryHeroes

  3. #YearOfTheSnake

  4. #FebruaryFinale

  5. #EndOfWinter

  6. #WinterMemories

  7. #HelloMarch

  8. #LastDayOfFebruary

  9. #MonthlyReflections

  10. #NewSeasonComing


Food & Drink

  1. #ComfortFood

  2. #WinterRecipes

  3. #HeartHealthyRecipes

  4. #ValentinesTreats

  5. #ChocolateLovers

  6. #BakingLove

  7. #WinterWarming

  8. #SoupSeason

  9. #MargaritaDay

  10. #FoodiesOfFebruary


Sports & Entertainment

  1. #GameDaySnacks

  2. #SuperBowlCommercials

  3. #FootballSeason

  4. #SuperBowlSunday

  5. #NFLPlayoffs

  6. #SuperBowlLVIX

  7. #GameDay2025

  8. #ChampionshipSunday

  9. #SuperBowlSnacks

  10. #TailgateParty


Education & Career

  1. #BackToSchool

  2. #SpringSemester

  3. #StudentLife2025

  4. #CollegeLife

  5. #StudyMotivation

  6. #TeacherLife2025

  7. #Education

  8. #ProfessionalDevelopment

  9. #CareerGoals2025

  10. #WorkLife


Weather & Nature

  1. #WinterScenes

  2. #FebruarySkies

  3. #WinterSunrise

  4. #NatureLover

  5. #WinterLandscape

  6. #SnowScene

  7. #FrostyClouds

  8. #WinterNature

  9. #SeasonalBeauty

  10. #WinterWonderland


Community & Celebration

  1. #CommunityLove

  2. #NeighborhoodLife

  3. #LocalCommunity

  4. #CommunitySpirit

  5. #SmallTownLife

  6. #CityLiving

  7. #SuburbanLife

  8. #CommunityEvents

  9. #LocalLife

  10. #CommunityMatters


Motivation & Lifestyle

  1. #FebruaryMood

  2. #NewMonthNewGoals

  3. #WinterLifestyle

  4. #SelfLoveFebruary

  5. #PositiveVibes2025



Strategic Tips for All Platforms

  1. Research trending hashtags daily

  2. Mix broad and niche hashtags

  3. Create platform-specific content

  4. Track hashtag performance

  5. Engage with hashtag communities

  6. Time posts according to platform peak times

  7. Adapt content format per platform

  8. Monitor competitor hashtag usage

  9. Use local/regional hashtags when relevant

  10. Test and measure hashtag performance

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